"A bottle of Budweiser cost the club 75 cents; Cheetah's charged $6. Aside from the alcohol, the club made money from strippers, who paid a house fee of $60 to $80 to work a shift. 'If you have 500 girls working a day, that's a lot of money," Galardi said. Revenue was also generated from ATM machines; managers split a $7 surcharge for each transaction."
That's some serious markup.